Hands-On with Facebook Ads

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Hands-On with Facebook Ads

by IICS India

Course Duration: 3h

Enrolled:123

Topics for this course

Hands-On with Facebook Ads

Lesson 1 : Introduction to Facebook Ads

06:00
Lesson 2 : Setting up Business Manager and logging to Ads Manager

11:00
Lesson 3 : Setting up our first Facebook advertisement

23:00
Lesson 4 : Installing Facebook Pixel

08:40
Lesson 5 : Setting up Facebook Dynamic Ads and syncing Woo products

22:00
Lesson 6 : Up & running with Facebook Custom Conversion

16:00
Lesson 7 : Decoding patterns through Facebook Audience Insights.

14:14
Lesson 8 : Setting up our first Facebook Lead Ads

11:30
Lesson 9 : Best ways to spy on your competitors

15:30
Lesson 10 : Best practices of Facebook strategy, and Wrap Up

07:30
Hands-On with Facebook Ads Quiz

Description

The Hands-On with Facebook Ads course is designed to take your Facebook advertising skills to the next level. This intermediate-level course focuses on the practical aspects of setting up and optimizing Facebook ad campaigns using advanced tools like Facebook Pixel, Conversion API, and Catalogs. You will learn how to target the right audience, optimize for conversions, and gain insights by analyzing your competitors’ strategies. This 3-hour course offers a comprehensive, hands-on learning experience complete with mindmaps, assessments, and a certificate of completion.

Facebook Pixel Setup & Optimization: Learn how to install and optimize Pixel to track user interactions for better ad performance.
Conversion API: Understand how to set up and utilize the Conversion API to ensure accurate data collection even with restrictions like ad blockers.
Catalog Creation & Management: Explore how to create, manage, and optimize product catalogs for dynamic ads.
Advanced Targeting Techniques: Master advanced audience targeting, including lookalike audiences, interest-based targeting, and custom audiences.
Competitor Research & Spying Techniques: Learn effective tools and methods to analyze competitor ad strategies and outperform them.
Mindmaps for Better Learning: Utilize mindmaps to visualize complex strategies and simplify learning.
Assessment & Certification: Test your knowledge with assessments, and receive a certificate upon successful completion.

Level

Intermediate
Total Enrolled

123
Duration

3 hours
Last Updated

September 20, 2025
Certificate

Certificate of completion

Marketers looking to level up their Facebook Ads skills.
Small business owners who run Facebook ad campaigns.
Freelancers or consultants managing Facebook ads for clients.
Digital marketers seeking to master ad targeting and tracking.
E-commerce business owners looking to optimize product catalog ads.
Individuals interested in competitive analysis and market research.

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